Appearance
Terrible waste of paper.
I rate this book five black holes, the opposite of stars. This book is about as thought provoking and as shallow as a Calvin Klein commercial for Contradiction. I'm certain the commercial inspired the author to write the book. Imagine a group of models whispering I'm willing to admit mistakes, yet unapologetic; I'm competitive and tenacious, yet flexible and generous; I'm gutsy and a little wild, yet modest and in control. Oh brother! I expect to see this book really soon on the bargain shelf. Definitely a dud, don't waste your time reading it.
"Fantastic listening material- very thought provoking"
Listening to audio tapes while you are driving, walking, working, etc. is one of the most valuable uses of your idle time. listening to audio tapes which vitalize the spirit and energize the mind are priceless. If you haven't taken the time to listen to audio programs- you are missing out on a treasure trove of information. Debra Benton strikes me as a woman who gets things done. She offers only positive, business minded ideas. It may be true that there are more qualified writers/speakers on the subject (however, she is the narrator of her tapes, and does an outstanding job). No, of course all listeners will not become CEO's, but don't be misled by the title. There are lasting rewards in listening to these tapes! I have listened through them three times and will be listening many more times in the future. Find the gems in this material rather than the flaws, you will find this to be great stuff!
O.k. but too simple!
I did not learn anything new from this audiocassette. Kind of wasting my time a bit. Kept hoping that it will come to the essential part soon..... Too common sense. I finised the whole 2 cassettes and get nothing but my credit card bill. If you think like a CEO...maybe it is time to think again before spending 1 and 1/2 hours listening to the cassettes. Well...if you are not a CEO (yet) and still have time...go for it!
Good for a laugh!
I bought this book with the good intention of improving my CEO skills. Mistake!Twenty pages into the book I began to suspect it was a send-up. By the time I got to the section on how to approach a chair, I was convulsed with mirth, and was absolutely certain it was an elaborate practical joke.This book has elaborate advise on some of the most idiotic things I have ever encountered in a business book. Such as ones attitude to the car park, and how to touch an employee when thanking them.If you want to have your colleagues in fits of laughter then I strongly recommend this book. If you need to read this type of material to become a better CEO, then I strongly recommend re-thinking your career.
I wouldn't buy it again
Little information, even less original, presented too long. I was bored after 50 pages. Nevertheless I read it through but it was waste of time invested.
Solid advice that works!
Ms. Benton's book is full of useful advice that truly seems to work. As the president of my own company I find that her suggestions and necessary traits are simplistic yet often many of us don't use them enough to make impact with our colleagues and customers. Her examples are well studied and do make a difference when you apply them with thought and tenacity. I recommend this book to anyone wanting to improve in the world of business!